Wendy’s is back at it again! Or wait, just “at it,” because Wendy’s hasn’t gotten this much attention since their famous “Where’s the beef?” campaign back in 1984.
Wendy’s received a lot of press when they started an epic roast session on Twitter with a user who doubted their “beef never frozen” claims. It made headlines but Wendy’s hasn’t stopped there. They’ve continued their Twitter rampage with bold tweets that are making us laugh out loud. They’ve taken on a smart-ass attitude that has everyone begging to be trolled by @Wendys.
Not only have they increased their visibility, but they’re using the social media platform in a refreshing way. By connecting with the younger generation, they’ve fired back in a manner that the millennials can relate to. Sure they have their usual photoshopped photo, with a mundane CTA but it’s their witty replies, to satisfied and unsatisfied customers alike, that are causing the twitter account to skyrocket their following base.
In the words of Wendy’s, they are “spitting bars”, “not mean..just sassy”, and “doing fine” even with “a cuppa haters.” We can’t help but check in every hour to see what new, feisty responses she’s dishing out.
Here are some of our favorites:
@Wendys your beef is frozen and we all know it. Y'all know we laugh at your slogan "fresh, never frozen" right? Like you're really a joke.— Thuggy-D (@NHride) January 2, 2017
@Wendys so you deliver it raw on a hot truck?— Thuggy-D (@NHride) January 2, 2017
@NHride You don't have to bring them into this just because you forgot refrigerators existed for a second there.— Wendy's (@Wendys) January 2, 2017
@TheRatedHDGamer So you're saying our jokes are fresh and delicious. Thanks.— Wendy's (@Wendys) January 9, 2017
@ConnerPDunleavy Might need some couples therapy tbh— Wendy's (@Wendys) January 4, 2017
@Ethan4Lax We rock the pigtails, we diss the big fails, delivering sick roasts through express mail— Wendy's (@Wendys) January 5, 2017
By: Rachel Mubarak