September 16, 2025

How Biotech & Healthcare Brands Can Win on Social

Social Media & Influencer Marketing

Digital Marketing Podcast L7 Creative Adapt and Thrive Logo

Episode Overview

Organic social media isn’t just for lifestyle or consumer brands. It’s a powerful tool for biotech, healthcare, pharma, and life sciences companies, too. In this episode of Adapt & Thrive, Caroline Morris (Social Media Manager at L7 Creative) and Tom discuss the unique challenges regulated industries face on social and how to overcome them.

Here is what we cover:

  • Why social media engagement matters for biotech and healthtech brands
  • How to balance compliance with creativity
  • Proven content formats that work in regulated industries
  • Why organic social is essential for building trust before launching paid campaigns

If you’ve ever thought “social isn’t for us” because of compliance, this conversation will change your perspective.

Watch to learn how to humanize your healthcare or biotech brand, build trust with audiences, and set up smarter workflows that keep compliance teams happy.

Resources & Next Steps

🎧 Listen on your favorite platform:

Listen on Spotify Listen on Apple Podcasts