Insights, Ideas & Strategy

Explore expert insights, creative ideas, and strategic thinking across branding, healthcare, biotech, ecommerce, and digital marketing—curated by the team at L7 Creative.

October 11, 2019

Marketing Insights

L7 Creative Awarded SharpSpring Gold Level Certified Partnership

L7 Creative obtains Gold-Level Certification in SharpSpring’s partner certification program. L7 Creative demonstrated an exceptional level of expertise in marketing automation and the SharpSpring platform to earn Gold Level status. With this certification, L7 Creative and its advertising division L7 Advertising is more equipped to help clients drive qualified leads, convert more of those leads to sales, and optimize the ROI of their marketing campaigns.

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August 19, 2019

Marketing Insights

7 Benefits of SMS Marketing

Some sources say SMS Marketing messages have an open rate as high as 82%. The benefits of SMS Marketing far outweigh any risk. In our latest blog, we’ve rounded up the benefits of text message marketing and SMS compliance.

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August 5, 2019

Marketing Insights

How to Write an Engaging Video Script for Marketing Campaigns

We have clear evidence that videos in advertising are often the most effective ways to reach and entertain the target demographic. There is a process you can follow to ensure your video script will produce the best possible results, and we’ve shared some details in this blog.

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July 22, 2019

Social Media & Influencer Marketing

The Ups & Downs of Using Social Media Influencers in Marketing

Social media influencers are those who have power over their followers when it comes to purchase decisions because of their authority – whether real or perceived – and knowledge, relationship, and power. Their positive effect on marketing campaigns has been proven time and time again.

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April 15, 2019

Blog Post Preview Image- How Facebook Became Your Mom's Playground

Social Media & Influencer Marketing

How Facebook Became Your Mom's Playground...

As the younger set has jumped off Facebook in favor of Snapchat and The Gram, many middle aged folks have decided that it’s too political or too much of a time-suck. The one person who has remained? That’s right. Your mom.

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March 25, 2019

Podcasting Blog Post - Podcasts are Beneficial to Small Biz - L7 Creative

Marketing Insights

To Podcast or Not to Podcast?

The Benefits of This Medium For Small Business Owners Tap, tap, tap. Is this thing on? Come on, podcasting can’t be that easy, is it? The truth is, it kind...

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March 19, 2019

Social Media & Influencer Marketing

Roxy The Lost Dog Goes Social

You see a dog running around loose in your neighborhood. You: A) Stop and try to wrangle him. B) Pretend you don’t see the dog (hey, you’re in a rush). C) Roll down the window and applaud those who are trying to wrangle him.

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